Michel M. Haigh

Advertising/Public Relations

Michel M. Haigh

Associate Professor


  • Ph.D.: University of Oklahoma
  • Master's: Texas Tech University
  • Bachelor's: South Dakota State
  • Bachelor's: South Dakota State



Michel Haigh brings a mix of practical and teaching experience to her position in the Department of Advertising/Public Relations. Haigh teaches the public relations writing, campaign courses, research methods and a freshmen seminar. She has also taught mass communications and society as part of the summer LEAP program for freshmen. Haigh has more than six years as a public relations writer, editor, designer and web designer.

She has co-authored more than 40 conference presentations, seven of which have been recognized with a "Top Paper" award. She has published more than 30 articles in journals such as Journalism & Mass Communication Quarterly, Journal of Broadcasting & Electronic Media, Communication Monographs, Communication Research, Journal of Social and Personal Relationships, Newspaper Research Journal, Corporate Communications: An International Journal and Communication Quarterly.

She is a member of the Association for Education in Journalism & Mass Communication (AEJMC) and the Broadcast Education Association (BEA). She was an officer in the Communication Theory and Methodology Division of AEJMC for five years, serving as the teaching standards chair, the Midwinter meeting research chair and program planner and the research paper competition chair. She served as CT&M Division head from 2011-2012. She served as the Mass Comm & Society divison's awards chair from 2015-2016. Haigh served on the national planning committees for the 2008 National Outreach Scholarship Conference and the 2008 and 2009 Emerging Engagement Scholars Workshop. She has served as an Accrediting Council on Education in Journalism and Mass Communications (ACEJMC) site team member since 2012.

She has served as a faculty senator for the College of Communications since 2009. As a senator, Haigh chaired the retention and transfer committee, the "embedded course" taskforce and duplicate minor taskforce. She served as vice-chair for the curricular affairs committee, and currently chairs Admissions, Records, Scheduling, and Students Aid. She served on committees examining certificates at Penn State, implementation of the new online curriculum submission system, and Starfish - the new academic advising platform implemented in 2016.

Haigh is a regular presenter at Penn State Cooperative Extension workshops. Since 2009, she has presented more than six training workshops for Extension.

Haigh was recognized with the College of Communications Deans’ Excellence Award in Research in 2008 and the Deans' Excellence Award for Service in 2010.

In 2007, she earned first place in the Promising Professors competition coordinated by the Mass Communication & Society Division of the AEJMC. Haigh was selected to attend the 2011 Scripps Howard Leadership Academy. The Academy brings select, up-and-coming mass communication professionals and scholars together to train the next generation of leaders in journalism and mass communication. Haigh was recognized as a 2012 Plank Fellow. The fellowship program for public relations educators is sponsored by The Plank Center for Leadership in Public Relations at The University of Alabama. The program is designed to introduce professors to the current day-to-day operations of the public relations field. She was also named a Page Legacy Scholar for a project on which she served as co-investigator for 2012 - 2013. In spring 2014, Haigh was named to NerdScholar's "40 under 40" list of "professors who inspire." She won the College of Communications Alumni Society Board Excellence in Teaching Award during the fall of 2014, and was also recognized with the The National Society of Leadership and Success Excellence in Teaching Award in spring of 2015.


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Michel M. Haigh
103 Carnegie Building
University Park, PA 16802