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Lee Ahern
- Assistant Professor
University Park, PA 16802
Education:
- Ph.D.: Penn State
- Master's degree: University of Wisconsin
- Bachelor's degree: University of Wisconsin
Biography:
Lee Ahern joined the faculty at Penn State in 2008 as an assistant professor.
Ahern has close to 20 years of industry experience to complement his teaching and research. Most recently he was marketing manager for an international custom publishing company, where he also oversaw development and implementation of all new media products.
After beginning his career as a financial writer in New York, he worked in various communications capacities on Wall Street for over a decade. For several years thereafter, Ahern and his wife (Colleen Connolly-Ahern) ran their own marketing communications company serving clients in financial services and advertising.
His Ph.D. and current research focus on environmental communications, applying empirical research and communications theory in the areas of persuasion, advertising, public relations and ethics. In particular, he has explored psychological effects and cognitive processing implications of different environmental message factors.
In an international context, Ahern also studies the roles of culture and media system development on environmental attitudes and behaviors.
In 2007, Ahern received the Betsy Plank Graduate Student Research Award, which is presented annually at the Public Relations Society of America International Conference. He has presented multiple papers at the Association for Education in Journalism and Mass Communication annual conference.
Ahern teaches introduction to advertising, public relations writing, research methods and media planning.
